A CGI-driven Amazon Sponsored Brand video for 88 Acres, covering both their Seed & Oat Bar and Protein Bar lines in a single fast-cut product reel.
Overview
88 Acres needed a fast, energetic CGI sizzle reel for Amazon Sponsored Brand placements — built to communicate their core story in seconds: real ingredients, powered by seeds, soft and chewy, allergen-free. A storyboard was provided as a creative reference for the video structure and flavor sequencing.
The video cycles through flavors from both the Seed & Oat Bar and Protein Bar lines, each rotating into frame on its brand-color background with its hero ingredients — oats, pumpkin seeds, chocolate chips, banana slices, cinnamon sticks — tumbling in alongside. Each flavor beat carries a key message: Real Ingredients, Soft & Chewy, Big Flavor, and the brand sign-off, all built to Amazon’s exact Sponsored Brand video specs.
Every element had to earn its frame — bars, ingredients, and type all choreographed together to sell the product in seconds.
Process
The breakdown clip shows the clay pass running alongside the final render — a clear look at the lighting and material work on the packaging and ingredient models before textures were applied.
